The job of a freelancer is best suited to persons who want to be their own bosses and manage their work with their own rules. Working as a freelancer has been great fun and rewarding for those who understand theirself-worth, and know how to unlock the doors of opportunities.  There are numerous freelancing opportunities available, especially in creative fieldssuch as music, writing, web development, filmmaking and consulting, etc.

There are several ways you can start earning as a freelancer. For most freelancers, online portals are one of the major gateways to get hired. Many websites are dedicated to providing the freelance projects. These include, and among many others. It isa brilliant way tochannelize your skills into a rewarding career.  There is plenty of work available there, and you just need to register to start working. But if you want to earn big and get work on a regular basis, you need to convert yourself into a ‘brand’. These websites might provide you with work, but having your own identity in the market will surely serve your interests better. In a fast growing competitive environment of freelancers, only sheer talent can’t provide you with the desired result. You must be an expert in a particular field, and if employers can know exactly what you can provide with credibility, it will enhance your brand value in the market.

You might have figured out what we are talking about, and you are right. We are talking about having your website. It will enhance your position in the market and even clients who are looking for experts can directly find you.

There are many essential benefits for freelancers who have their website:

  • As I have talked earlier, branding your services will help differentiate you from others. You are not only one to offer your services as a freelancer and what makes a difference between them and you, is your identity in a virtual world.
  • Secondly, websites will serve as a virtual office of your work, where employers can easily see their work
  • Thirdly, it gives you thefreedom to decide your rates because you are the boss and you know your value better than anyone else.
  • Online presence also enables you to get customers much more easily, and most people would ask you to work for them because they admire your work and appreciate your skills.

Author: Saket Kumar Singh

A digital marketer and strategist by profession, I love writing and travelling. In the past I have been a Communication Engineer, Coder, Banker and Lead Consultant. Someday I would travel to explore the world.