Guest Posting Sites

Guest Posting Sites

Guest posting sites are useful for marketers, writers and bloggers to gain exposure and boost their SEO efforts. Guest blogging provides an opportunity to share your experiences and insights with a targeted audience. If you write unique and quality contents and share them on top blog submission sites, then you see a gradual increase in your referral traffic over time. You will also get quality DoFollow or NoFollow backlinks from the best blog sites which are extremely helpful in improving search engine ranking of your site. Selection of right guest posting sites is the first step towards achieving better marketing results.

How to Select the Best Guest Posting Sites

The most critical factor in choosing blog submission sites is their target audience. Create a list of blog sites that cater to a niche audience which is similar to your customers. Many experts suggest that you should choose sites based on their Page Rank (PR) and Domain Authority (DA). However, I firmly believe that a backlink from a low PR and DA site that generates relevant traffic is significantly better than those from high PR and DA sites which yield no or little traffic. Also, quality of content and user engagement are other critical factors that determine your success in guest posting.

Here is a list of guest posting sites where I have successfully posted blogs on behalf of our clients:

Note – We have a huge list of blog sites and it is hard to put them all in one go. Thus, I will keep adding sites in this list on a regular basis. Contact Us to get a list of 1000 blogs that accept guest posts.

Huff Post

Category – News, Media, Miscellaneous
DA – 98
Guideline – Send a Blog
Word Limit – 500 Words
Our Sample Post – Promote B2B Niche Businesses
Difficulty Level – Extreme
Send your post directly to the Editor for review. They may take 2-3 weeks to respond if the post gets approved. 

Entrepreneur

Category – News, Media, Miscellaneous
DA – 93
Guideline – Guideline
Word Limit – 700 Words
Our Sample Post – Email Marketing Tweaks
Difficulty Level – Extreme
Apply Here! They select contributors based on their profiles.

Crazz Egg

Category – Marketing, Copywriting
DA – 86
Guideline –  Propose Three Headlines
Word Limit – 800 Words
Our Sample Post – Influencer Marketing
Difficulty Level – Hard
If they like your headlines and approach, they make come up with a list of titles that you can choose from.

SEMrush

Category – Digital Marketing
DA – 83
Guideline – Guideline
Word Limit – 750 Words
Our Sample Post – Advanced Facebook Marketing
Difficulty Level – Moderate
Pitch Your Idea to the Editor first before sending the final content. You may get a few brownie points by praising SEMrush tool.

Small Biz Trends

Category – Small Business, Marketing, Finance
DA – 82
Guideline – Guideline
Word Limit – 700 Words
Our Sample Post –  Increase Conversion Rates
Difficulty Level – Hard
Send an email request to experts@smallbiztrends.net. Include the following items – Your industry or field of expertise. Two or three topics, your website link,a sample of your writing.

Capterra

Category – News, Media, Miscellaneous
DA – 74
Guideline – Pitch an Idea
Word Limit – 1000 Words
Our Sample Post – Marketing Automation
Difficulty Level – Moderate
Content must be epic. They usually respond in a week. However, your article might get published 4-8 weeks. 

Smart Insights

Category – Digital Marketing
DA – 81
Guideline – Contact
Word Limit – 700 Words
Our Sample Post – Marketing Trends for Niche Businesses
Difficulty Level – Moderate
Send your post directly to the Editor for review. They may take 2-3 weeks to respond if the post gets approved. 

BuzzFeed

Category – News, Media, Miscellaneous
DA – 93
Guideline – Post Your Buzz
Word Limit – 1000 Words
Our Sample Post – How Students Perform Better
Difficulty Level – Easy
You can directly post your content. However, only quality content gets featured on the main site. 

Business2Community

Category – Small Business, Marketing, Miscellaneous
DA – 81
Guideline – Guideline
Word Limit – 300 Words
Our Sample Post – Generating Sales without Spending on Ads
Difficulty Level – Easy
Apply Here! They may take 2-4 weeks or even more to approve your profile. 

Torque

Category – WordPress
DA – 53
Guideline – Guideline
Word Limit – 500 Words
Our Sample Post – Email Plugins
Difficulty Level – Easy
To contribute, send your titles to editor@torquemag.io! Please include 2-3 sentences summarizing the topic you wish to write about.They will respond in a week. Your article may be published in 4-6 weeks. 

All Top Startups

Category – Startups
DA – 43
Guideline – Guideline
Word Limit – 500 Words
Our Sample Post – Succeed in a Competetive Market
Difficulty Level – Easy
If approved, your article will get published within two weeks of submission 

B2B Marketing

Category – B2B
DA – 71
Guideline – Guideline
Word Limit – 700 Words
Our Sample Post – Pricing Strategies
Difficulty Level – Moderate
Apply Here

Tweak Your Biz

Category – Miscellaneous
DA – 57
Guideline – Guideline
Word Limit – 1000 Words
Our Sample Post – Things to do after Publishing a Guest Post
Difficulty Level – Moderate
They respond in 3-4 weeks. Subject to approval, your blog may be published in after 3-4 weeks of submission

Digital Information World

Category – Digital Marketing
DA – 52
Guideline – Guideline
Word Limit – 2500 Words
Our Sample Post – Social Media Trends
Difficulty Level – Moderate
Expect a response in 2-3 weeks. They now charge $10 for each submission to check spam.

Motivation Grid

Category – Miscellaneous
DA – 38
Guideline – Guideline
Word Limit – 1200 Words
Our Sample Post – Start Your Business
Difficulty Level – Easy
Quick Response. 

eLearning Industry

Category – News, Media, Miscellaneous
DA – 73
Guideline – Guideline
Word Limit – 700 Words
Our Sample Post – Knowledge Transfer
Difficulty Level – Easy
2-3 Weeks of Response Time 

Onrec

Category – HR
DA – 55
Guideline – Contact
Word Limit – 500 Words
Our Sample Post – Skills for Recruiters
Difficulty Level – Easy
Contact editor with 2-3 titles and you will get a quick response. 

Dumb Little Man

Category – Miscellaneous
DA – 63
Guideline –
Word Limit – 800 Words
Our Sample Post – Career Killers
Difficulty Level – Moderate
Publishing Time – 2 Weeks. 

Personal Growth

Category – News, Media, Miscellaneous
DA – 33
Guideline –  Guideline
Word Limit – 500 Words
Our Sample Post – Life long Learning
Difficulty Level – Easy
Subject to approval, the article may get published in 4-5 weeks

Teacher Cast

Category – News, Media, Miscellaneous
DA – 48
Guideline –  Guideline
Word Limit – 700 Words
Our Sample Post – G-Suite for Education
Difficulty Level – Easy
Quick response. The article may get published within 2 weeks of submission 

Content Marketing Strategy Template

Content Marketing Strategy Template

The Content marketing strategy template is useful for every business. It helps in streamlining the content marketing efforts. An excellent content strategy template enables you to stay focused on things that matter the most. Ideas and thoughts have no limits or boundaries. You need to provide a right direction to your mind in order to get meaningful things done. This is what a sound strategy does to your business.

Any standard content marketing strategy has six main elements:

  1. Timeline
  2. Business Analysis
  3. Objective and Goals
  4. Strategy and Planning
  5. Implementation
  6. Result Measurement and Optimization

I have used a simplified version of the strategy template that I developed for SixPL (for this site itself) to explain the fundamental elements of the template. You can customize it as per your specific business requirements.

1. Timeline – Six Months

The timeline is crucial. Content marketing is effective only in the medium to long term. Therefore, you should give at least six months to see if your content marketing strategy delivers the desired results. To generate immediate results, you may use paid advertising such Google Adwords or Social media ads.

2. Business Analysis

Business Model

We are into digital marketing. Most of our revenue comes from providing services like content development, SEO, SMO, Email marketing, Affiliate marketing, and PPC Advertising.

Target Audience

Would-be entrepreneurs, entrepreneurs, CEOs and Directors of MSMEs, and individuals who wish to learn digital marketing or want to make money online legitimately.

It is important to note that our services are not industry or location specific. We have served a diverse range of customers from across the world. Thus, we have not considered the country or industry of our target audience. However, these are two critical parameters that should not be ignored while defining the target audience.

To make your content marketing strategy successful, define a precise target audience.

3. Objectives and Goals

Objective

In this section, you need to answer: “why are you developing a content marketing strategy for your business? What do you aim to achieve by doing the activities?”

At SixPL, the primary objective of content marketing strategy is to drive readership to our content.

Goals

This is the measurable outcome that you intend to accomplish at the end of the timeframe. You need to set realistic goals. Otherwise, the entire exercise will go in vain.

For SixPL, we have set following goals:

S.NoGoalCurrent StatusTarget
1Number of visitors (Sessions)75 visitors per day300 visitors per day
2Number of Email Subscribers100023
3Facebook Page Likes10000400
4Twitter Followers20000208
5LinkedIn Personal Connections50003000
6LinkedIn Company Page Followers2000725

 

It is important to understand how to arrive at a particular number while working on goals. In my view and experience, above numbers are the minimum that we should achieve in order to justify the investment in content marketing. For example, in 2016, we saw an average of 75 visitors per day. In the first half of 2017, we want this figure to reach at an average of 300 visitors per day. Same goes, with other goals.

I will also revise these goals on a monthly basis if required so that we adapt to the prevailing scenario. However, we will notify the same to our readers and mention the reasons for revising the goals to maintain the transparency.

It is noteworthy that, although we provide content marketing services to our clients, we never did that for ourselves. The main reason was work overload and lack of bandwidth. We were so busy providing excellent services to our clients (and to earn money) that we completely ignored self-marketing. However, since we want to move to the next level of business, we can no longer afford to ignore our own branding.

We have not included the number of leads in our objective or goals, as we have undertaken this activity for branding and not for the lead generation. However, we do expect to generate some leads, and we will keep you posted on this. At present, we have a separate lead generation strategy, which I will discuss in another blog.

4. Strategy and Planning

Develop a strategy keeping your target audience in mind. Remember that through content marketing; you should aim to bring a positive change to your customers’ life. Content marketing is worthless if it doesn’t make your readers think or act.

Following is the strategy in brief that I developed for SixPL:

Center of our strategy is to provide useful and unbiased information and insights related to digital marketing, entrepreneurship, and marketing technology. We will only produce evergreen content and use Google keyword planner tool to optimize every article for a minimum of one keyword and a maximum of three keywords.

In addition to this, we will also publish an off-beat article on Saturdays that would revolve around current affairs and positive things around us.

No article will be published without optimizing it for Google. The headline of the article will be written in a way that describes the content more accurately, rather than attention grabbing clicks baits that are used to get more traffic from social media.

A separate guideline will be developed to accommodate guest posts that fit our overall strategy.

Content Calendar

A new blog will be published every Monday, Wednesday and Friday.

Newsletter to be broadcasted every Tuesday

Social Media Calendar

One Status Update Per day
On Mondays, Wednesdays, Fridays and Saturdays – New Blogs

Tuesday – Creative

Thursday – Old Blog

Saturdays – Off-beat Article (From our blog or from across the Internet)

5. Content Promotion Strategy

Gone are the days when great content attracted a huge audience. Today, you need to spend a significant amount of time in promoting the new as well as old blogs. Otherwise, it will hardly be visible and read by anyone.

Here is the promotional calendar that I have developed for SixPL:

On the Blog Publishing Days (Mondays, Wednesdays, and Fridays):

Blog will be published on Mondays, Wednesdays & Fridays Around 9 pm IST

After publishing a blog post following needs to be done:

  • URL Tagging (UTM Tagging)
  • Post it on Facebook, LinkedIn and Twitter
  • Promote it on LinkedIn Groups
  • Promoting it on Facebook through Paid Campaign
  • Share it on Inbound
  • Share it on GrowthHacker
  • Share it on Alltop
  • Engagement through comments on five websites
  • Publishing a blog on LinkedIn through Personal Account
  • Answering related questions Quora
  • Bookmarking

6. Measurement and Optimization

Initially, use basic methods such as UTM tagging and Google Analytics to measure the traffic conversion. For SixPL, we have decided to review the progress on a monthly basis and make required changes in strategy or implementation that can help us in meeting our goals and objectives.

Conclusion

You need to plan as much in detail as possible to overcome major challenges. For SixPL, I have even decided 90% of the blog topics and titles that would be created over the next six months. This gives me a clear picture of how the entire content will look like at the end of our first ever campaign. We have also planned the detailed list of activities and the number of hours I along my team is going to invest in content marketing. At the end of the campaign, this will give a fair idea of ROI on content marketing and whether we should continue doing it with some improvements or choose something else.

Watch this space for regular updates on the progress we make. Subscribe to our newsletter to get the updates in your email.

If you decide to implement a similar strategy for your business, do let me know, how it is going for you.

What is your opinion on this strategy? Will it work? Would you like to develop a similar strategy for your business? Or you have something better?

Looking forward to your valuable feedback through comments.